Sustainability Snacks: Labeling a Smarter Future with UPM Raflatac

When we discuss packaging and sustainability the focus is often on the packages end of life; it is recyclable, compostable or made from PRC content? What can easily be missed is the importance of the printing process itself, particularly from the consumer perspective. In packaging today, flexographic printing and rotogravure printing are popular for long-run, high-volume printing, however, flexographic printing can provide sustainability benefits and be more cost effective for shorter runs.

In this episode of Sustainability Snacks, we sit down one-on-one with Genara Andrade, New Business Development Leader for DuPont to discuss how brands can reduce the environmental impact of their packaging through flexographic printing. Watch Now!