Positioning Your Package for Online Routing, Tracking and Data Assessments
Materials

Positioning Your Package for Online Routing, Tracking and Data Assessments

By now, you’ve most likely heard the term the “Internet of things (IoT).” But, what exactly does it mean? Simply put, the phrase coined by innovator and sensor expert, Kevin Ashton, refers to the connecting of devices to the internet and/or each other. This includes almost anything with an on/off switch from cell phones, coffee makers and washing machines to headphones, lamps and wearable devices.
Crafting a new package for the beer age
Package Design

Crafting a new package for the beer age

There is no denying it, the renaissance of craft beer is here! As of 2016, more than 5,000 breweries could be found scattered across the United States. Small, local, and independent craft breweries making up nearly 99 percent of them. This influx of interest in tasting local brews has had an immense impact on the local and national economies.
10 packaging designs to watch for 2018
Package Design

10 packaging designs to watch for 2018

Understanding packaging trends is an essential part of knowing what the consumer is ready to accept. By tracking the evolution of a trend designers can more readily predict what paths trends may take, and according to Bill Gardner, owner of Gardner Design, this knowledge gives designers and brands a definite edge.

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